Let’s generate a UTM campaign link.

1 What is your landing page URL?

This is the destination page with no tracking parameters added.

2 Where are you using this link?

This sets your source and medium automatically based on what GA4 requires.

Select a placement…

3 What is the name of the platform?

e.g., Constant Contact, HubSpot, or Mailchimp

4 What is the name of your campaign?

Use the same name everywhere this campaign runs so reporting groups it together.